SEO Manager

SEO Manager:

Overall Purpose of the role:

The primary objective of the role is to increase organic search traffic.

Roles and responsibilities:

• Plan, develop and implement the company wide SEO strategy
• Proactively promote SEO best practice throughout the business
• Work closely with our in-house teams and our PR agency to grow offsite SEO performance
• Carry out competitor analysis, keyword research, content reviews and other associated research
• Be hands-on with the implementation of onsite SEO tasks including designing information architecture, on-page optimisation, site audits, structured data implementation and so on.
• Play an integral role in the development and execution of the content strategy
• Define SEO KPI frameworks and reporting processes
• Undertake ad hoc research/analysis/ troubleshooting when required by the business
• Work closely with our inhouse development team to implement technical SEO improvements
• Keep up to date with the latest trends across SEO and content marketing

Skills:

• Strong commercial awareness and the ability to prioritise tasks based on what is best for the business
• Strong project management and time management skills to ensure projects are delivered in an efficient and timely manner
• Thrive in a fast-paced environment, managing multiple projects to ambitious deadlines
• Excel as part of a team and an organisation which values collaboration
• Ability to communicated technical SEO in a way that is easy to understand
• Excellent attention to detail is a must
• Creating reports in Excel, Google Sheets and Google Analytics