Brand Manager

Posted 9 May by Michael Page Marketing
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We are seeking a dedicated Brand Manager who has experience within the FMCG/ Consumer Healthcare sector; able to lead and implement marketing strategies, activation plans and NPD. This role involves managing and enhancing a household and heritage brand image, as well as driving marketing strategies and product development opportunities. This role will be based in Wiltshire with a hybrid working patterns, 2 or 3 days in the office per week.

Client Details

An exciting consumer healthcare and FMCG organisation.

Description

The successful Brand Manager will be responsible for:

  • Deliver P&L ownership and brand marketing campaigns.
  • Drive NPD opportunities, research and development.
  • Conduct market research to understand consumer trends and preferences.
  • Collaborate with other departments to ensure brand consistency.
  • Track performance of marketing campaigns and report to senior management.
  • Lead a small team; X1 direct report.
  • Develop and manage budget for marketing and promotional activities.

Profile

The successful Brand Manager will have the following expertise:

  • Proven experience in a similar role within the FMCG/ Consumer Healthcare sector.
  • Excellent understanding of brand management and marketing strategies.
  • Exceptional communication and negotiation skills.
  • Proficiency in market research and analysis.
  • Ability to work well under pressure and meet deadlines.

Job Offer

  • An exciting opportunity with a recognised consumer products and FMCG organisation.

Reference: 52621434

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