Digital Marketing Executive

Posted 7 May by Reed Business Support
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Digital Marketing ExecutiveThey are seeking a Digital Marketing Executive to join their marketing team in Crawley. The ideal candidate will be a proactive and well-organised individual with a broad range of digital marketing skills and a positive attitude.You will be directly responsible to the Marketing Manager and will play a key role in the production of marketing materials and the execution of marketing activities.Day-to-day of the role:
  • Create daily content for social media for multiple brands, including scheduling, analysis, reporting, and monitoring engagement.
  • Write engaging, SEO-optimised copy for the company blog, websites, and marketing communications.
  • Manage and maintain e-commerce sites, including content upload, product updates, page creation, and content optimisation using WordPress and WooCommerce CMS.
  • Analyse website traffic and engagement, producing reports with improvement and optimisation propositions.
  • Create regular email marketing campaigns using Mailchimp.
  • Conduct market research and monitor competitor activity, demand, brand positioning, and awareness.
  • Manage digital advertising across platforms such as Google Ads, Microsoft Ads, and Facebook Ads.
  • Perform product photography, image processing, and some graphic design work.
  • Assist with various tasks including competitor analysis, SEO, data entry, liaison with branches, and production of marketing materials.
  • Collaborate with the team on photoshoots, content creation, and event organisation.
Required Skills & Qualifications:
  • Excellent writing and proofreading skills.
  • Understanding of SEO and experience in keyword research.
  • Proficiency in Google Analytics.
  • Social Media management experience.
  • Experience with Photoshop and other Adobe creative tools.
  • Photography and basic video editing skills are advantageous.
  • Creative flair with attention to detail.
  • IT literacy with a good working knowledge of Microsoft Office.
  • Experience working in a multi-brand environment.
  • Ability to work independently and as part of a team.
Benefits:
  • Competitive salary, dependent on experience.
  • 4 weeks paid holiday.
  • Friendly working conditions.
  • Pension contributions.

To apply for this Digital Marketing Executive role, please apply now! 

Reference: 52597742

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